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Dec 30, 2020

A fun look back at the 200 episodes we released for Surf and Sales.

We could not have done 200 episodes if it were not for everyone who is willing to listen, our guests who came on and of course to all our sponsors this year Findem, Lead411, Perception Predict, Gong.io, and Vidyard. 

Exciting news coming in 2021


Dec 30, 2020

The data behind encouraging sales, marketing, and customer success alignment

  1. Rule 40
  2. CAC - Payback period and ratio
  3. Retention
  4. Gross Margin
  5. CLTV vs CAC

What is the Magic Number when you are a start-up?
Who owns the CRO role, VPSales, CMO, CSO


Dec 30, 2020

One of the best ways to grow your revenue is by implementing a channel program. Ed Porter shares it all.

  1. What are the different types of channel sales models?
  2. What are the 3 things you need to know before starting a channel program?
  3. How do you manage channel conflict?
  4. How long does it take to see revenue from your...


Dec 29, 2020

Jackie has an amazing outlook on building a social brand. She shares what she does, how she does and what works including...

  1. Setting the course as an entrepreneur for yourself and your clients
  2. My video social strategy on LinkedIn
  3. How do I make decisions on what to post on LinkedIn?
  4. What to do with the trolls on...


Dec 29, 2020

When its a complex product or service ramp time is critical. Miranda, a surf and sales alum joins us to discuss the following

Understanding the right type of demo
Proper demo onboarding
What did I love about cold calling
Why are alumni sales scripts so bad
How I've translated sales skills into my personal life
Which...